In response to a survey to my community, I received the following question.
“What is the most efficient and powerful way to get one’s message out to the world?”
Great question Melva!
I’ve been thinking about the different ways to share a message; emails, blog posts, webinars, Facebook, Twitter, books, face-to-face etc. The list goes on and on. I realized these examples are important but they are really just PLATFORMS to share a message on.
I believe there is something more BASIC, more EFFICIENT and more POWERFUL that can be used effectively on any of these platforms I’ve mentioned.
I believe your message is best delivered through STORIES.
I don’t know who said this first but I love this quote, “FACTS TELL, STORIES SELL.”
Think about it. You may not have a product per se to sell but that doesn’t mean you aren’t selling something. Quite to the contrary. You are selling your message.
=> If you want to impact other people’s lives, you need to sell.
=> If you want to teach others, you need to sell.
=> If you want to get your message out to the world, you need to sell.
Your message told with a STORY or STORIES will become more:
Don’t take my word for it. Think about this. What did the Carpenter from Nazareth use to teach? He used stories.
- Stories His audience could RELATE to
- Stories that were PRACTICAL
- Stories that were INSTRUCTIONAL
- Stories that were INSPIRATIONAL
- Stories that were MEMORABLE
For example, where did the concept of the GOOD SAMARITAN come from? From a story Jesus told almost 2,000 YEARS AGO! A story, told in answer to a question, “who is my neighbor?” This story continues to TEACH and INSPIRE people today and I didn’t even have to tell the entire story to make my point. That’s how powerful stories are!
I’ll have more to say about stories in future posts.
Thanks again Melva for a very thought provoking question.
=> If you have a comment about this post or something about stories in general, please share in the comments or shoot me an email tim@DoWhatYouCanNow.com
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